Search Engine Optimisation
we prefer to call it Website Optimisation, let us explain why...
Search engine optimisation to put your users first
With so many areas of Search Engine Optimisation to tackle it is important to understand which efforts will have the most effect in the shortest space of time. At Social Response we prefer not to the think of SEO in terms of Search Engine Optimisation but consider it as ‘website optimisation’. The search engines don’t buy your product, they don’t provide you with valuable feedback about your services and they do not refer you to their friends -your customers do!
We focus on enhancing your website for the user first whilst maintaining focus of our goal to increase your search position. It’s all very well being number one on a search engine but if your website is almost unusable your search engine optimisation efforts have been wasted.
website optimisation explained
Here at Social Response we have a “user first” approach to SEO. We believe that if you focus your efforts on creating a site that engages your clients, enables them to share and shows them what “they” want, whilst agreeing to be compatible with the world of search engines, your rankings and results will naturally increase. We believe this because it continues to work for us, and our clients.
What to expect from our optimisation services
Our Search Engine Optimisation services initially start with a one-to-one consultation on your business objectives followed by a full check of your website. These crucial steps will give our experienced web and content staff the basis to recommend the best ways to move forward, making your website search engine friendly. As search engines and social media platforms continuously evolve, it is essential to keep track of your website and social SEO on a regular basis as well as feeding in regular, keyword rich content.
- Structured Data Markup
- Open Graph Integration
- Twitter Cards
- Semantic Markup
- Best Practise CSS & HTML
- SEO for social media platforms
- Engaging Content
- User flow research
- Google Analytics
- Webmaster Tools
- SEO & Writing Tools
- Comment Encouragement
- Speed Improvements
- Browser & Server Caching
- Image optimisation
- Quality Hosting
- Device Management
- Link building
our website optimisation pricing
SEO or website optimisation, site speed and code improvements can be lengthy. Our first port of call before the complex work is to make sure all of the basics are being met. As every website is different, both in build and content, this service is very dynamic and prices vary from client to client. For an idea of where are service charges begin, speak to one of our experts who will be able to offer a deeper insight into costs and timescale.
How we measure success
- Conversion Pixels
- Google Analytics
- Follower Growth
Interested in SEO? You may also consider…
Here are a couple of other services we offer that you may find useful either to complement your SEO efforts.
Spending money on digital marketing without a quality website is like trying to fill a bathtub without a plug. If your website fails to convert users to customers either by not providing the information they require, not working on their device or being too difficult to use you have wasted your marketing efforts and increase your costs. We build websites that convert visitors on all devices. Read more
Having 20,000 fans is great! Having 20,000 fans who never become a customer is not so great. Right? Using our ability and experience not just as social marketers but as sales people, we help to convert fans into customers by engaging your fans, providing them with the information they demand and encouraging them to buy from you. As a Google and Microsoft Certified Ad Partner we are also experienced in delivering paid ads that convert on social channels, extending your reach and multiplying your efforts. Read more
As a Google and Microsoft Ads Partner we understand the importance of closely managing your ad budgets. Our PPC managers are able to offer advice of budget size, what to expect in return, how long results will take and work with you to optimise your campaigns. As an approved partner for both major platforms we are also able to offer incentives with vouchers and offers available. Read more